The global adhesion promoters market is showcasing positive growth on account of growing applications in the plastics and resins market. Adhesion promoters are used as additives or primers to enhance adhesion of coatings, inks, or adhesives to the substrate of interest. Adhesion promoters are used to increase adhesion with inorganic substrates in chemical applications such as adhesives and paints and coatings.
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Innovations in advanced composites and multilayer packaging have increased the demand for adhesion promoters in the plastics and composites industry. The segment’s growth is driven by the growing consumption of plastics in the automotive industry to foster fuel savings by downsizing the overall car weight.
The global adhesion promoters market is categorized on the basis of type, application, and region. On the basis of type, the market has been segmented into silane, maleic anhydride, chlorinated polyolefins, titanate and zirconate. The silane segment is the largest segment in the global adhesion promoters market, owing to high demand for materials such as plastics and composites, paints and coatings, rubber, adhesives, and metals.
Innovations in advanced composites and multilayer packaging have increased the demand for adhesion promoters in the plastics and composites industry. The segment’s growth is driven by the growing consumption of plastics in the automotive industry to foster fuel savings by downsizing the overall car weight.
Geographically, the adhesion promoters market has been segmented into Asia-Pacific, Europe, North America and Rest of the World. Factors inhibiting the growth of the global adhesion promoters market include negative environmental impact due to the availability of harmful aromatic hydrocarbons, and the underdeveloped recycling industry in the Asia-Pacific region.
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Key players operating in the global adhesion promoters market include Momentive Performance Materials Inc., Eastman Chemical Company, Dow Corning Corporation, BASF SE, Arkema SA, Evonik Industries AG, and ALTANA AG.
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